{"id":7484,"date":"2020-01-05T07:02:00","date_gmt":"2020-01-05T07:02:00","guid":{"rendered":"https:\/\/www.cylogos.com\/?p=7484"},"modified":"2026-08-27T08:52:49","modified_gmt":"2026-08-27T08:52:49","slug":"surdurulebilirlik","status":"publish","type":"post","link":"https:\/\/www.cylogos.com\/?p=7484","title":{"rendered":"Pazarlaman\u0131n Yeni Paradigmas\u0131: S\u00fcrd\u00fcr\u00fclebilirlik"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">\u0130\u00c7\u0130NDEK\u0130LER<br>\u00d6ns\u00f6z<br>Giri\u015f<br>Birinci B\u00f6l\u00fcm<br>S\u00dcRD\u00dcR\u00dcLEB\u0130L\u0130RL\u0130K NED\u0130R?<br>S\u00fcrd\u00fcr\u00fclebilirlik Nedir?<br>\u0130kinci B\u00f6l\u00fcm<br>S\u00dcRD\u00dcR\u00dcLEB\u0130L\u0130R KALKINMADA TOPLUMSAL<br>SORUMLULUKLAR<br>S\u00fcrd\u00fcr\u00fclebilir Kalk\u0131nmada Toplumsal Sorumluluklar<br>\u00dc\u00e7\u00fcnc\u00fc B\u00f6l\u00fcm<br>S\u00dcRD\u00dcR\u00dcLEB\u0130L\u0130RL\u0130K TEMELL\u0130 PAZARLAMA PARAD\u0130GMASI<br>YOLUNDA YE\u015e\u0130L PAZARLAMA VE PAZARLAMA 3.0<br>Ye\u015fil Pazarlama ve S\u00fcrd\u00fcr\u00fclebilirlik Misyonu<br>\u00c7evre Y\u00f6netim Sistemi ve TS EN ISO 14001 <br>Pazarlama 3.0<br>D\u00f6rd\u00fcnc\u00fc B\u00f6l\u00fcm<br>S\u00dcRD\u00dcR\u00dcLEB\u0130L\u0130RL\u0130K TEMELL\u0130 PAZARLAMA KAVRAMI<br>S\u00fcrd\u00fcr\u00fclebilirlik Temelli Pazarlama Kavram\u0131<br>Be\u015finci B\u00f6l\u00fcm<br>S\u00dcRD\u00dcR\u00dcLEB\u0130L\u0130RL\u0130K TEMELL\u0130 PAZARLAMA YAKLA\u015eIMLARI<br>Yard\u0131mc\u0131 S\u00fcrd\u00fcr\u00fclebilirlik Temelli Pazarlama Yakla\u015f\u0131m\u0131 <br>Reformist S\u00fcrd\u00fcr\u00fclebilirlik Temelli Pazarlama Yakla\u015f\u0131m\u0131 <br>D\u00f6n\u00fc\u015ft\u00fcr\u00fcc\u00fc S\u00fcrd\u00fcr\u00fclebilirlik Temelli Pazarlama Yakla\u015f\u0131m\u0131<br>S\u00fcrd\u00fcr\u00fclebilirlik Temelli Pazarlama Yakla\u015f\u0131mlar\u0131n\u0131n De\u011ferlemesi <br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><br>Alt\u0131nc\u0131 B\u00f6l\u00fcm<br>S\u00dcRD\u00dcR\u00dcLEB\u0130L\u0130RL\u0130K TEMELL\u0130 PAZARLAMA KARARLARI<br>De\u011fer ve S\u00fcrd\u00fcr\u00fclebilirlik Temelli De\u011ferin Kavramsalla\u015ft\u0131r\u0131lmas\u0131<br>S\u00fcrd\u00fcr\u00fclebilir Temelli T\u00fcketici<br>S\u00fcrd\u00fcr\u00fclebilir Temelli Pazarlama Karmas\u0131<br>S\u00fcrd\u00fcr\u00fclebilirlik Temelli \u00dcr\u00fcn <br>S\u00fcrd\u00fcr\u00fclebilirlik Temelli Fiyat <br>S\u00fcrd\u00fcr\u00fclebilirlik Temelli Da\u011f\u0131t\u0131m <br>S\u00fcrd\u00fcr\u00fclebilirlik Temelli Tutundurma <br>S\u00fcrd\u00fcr\u00fclebilirlik Temelli \u0130nsan-Kat\u0131l\u0131mc\u0131<br>S\u00fcrd\u00fcr\u00fclebilirlik Temelli Fiziksel Kan\u0131t<br>S\u00fcrd\u00fcr\u00fclebilirlik Temelli S\u00fcre\u00e7 <br>S\u00fcrd\u00fcr\u00fclebilirlik Temelli \u0130lkeler<br>S\u00fcrd\u00fcr\u00fclebilirlk Temelli S\u00f6z Verme<br>S\u00fcrd\u00fcr\u00fclebilirlik Temelli Ortakl\u0131k- \u0130\u015f Birli\u011fi <br>Yedinci B\u00f6l\u00fcm<br>S\u00dcRD\u00dcR\u00dcLEB\u0130L\u0130RL\u0130K TEMELL\u0130 PAZARLAMA E\u011e\u0130T\u0130M\u0130<br>S\u00fcrd\u00fcr\u00fclebilirlik Temelli Pazarlama E\u011fitimi<br>SONS\u00d6Z<br>Pandemi \u00dczerine<br>Pazarlama \u00dczerine <br>Kaynak\u00e7a<\/p>\n","protected":false},"excerpt":{"rendered":"<p>S\u00fcrd\u00fcr\u00fclebilirlik<\/p>\n","protected":false},"author":1,"featured_media":7491,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[79,89],"tags":[],"class_list":["post-7484","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kitaplar","category-surdurulebilirlik-temelli-pazarlama-kitaplari"],"_links":{"self":[{"href":"https:\/\/www.cylogos.com\/index.php?rest_route=\/wp\/v2\/posts\/7484","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cylogos.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cylogos.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cylogos.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cylogos.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7484"}],"version-history":[{"count":5,"href":"https:\/\/www.cylogos.com\/index.php?rest_route=\/wp\/v2\/posts\/7484\/revisions"}],"predecessor-version":[{"id":7699,"href":"https:\/\/www.cylogos.com\/index.php?rest_route=\/wp\/v2\/posts\/7484\/revisions\/7699"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.cylogos.com\/index.php?rest_route=\/wp\/v2\/media\/7491"}],"wp:attachment":[{"href":"https:\/\/www.cylogos.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7484"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cylogos.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7484"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cylogos.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7484"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}